Théo Garnot, aka Ogarno, is a French illustrator and art director based in Paris. He hand-draws entire worlds, then makes them move two ways: as infinite zoom films for Formula 1, Ubisoft, Disney, Activision and 45+ brands — and as playable, explorable zoom worlds where the audience does the zooming.
One continuous shot that never cuts: the camera dives from one hand-drawn world into the next. A season recap, a game launch, a whole history — in a single take, vertical-first for Instagram and TikTok.
The same worlds, turned into a game. The audience holds the camera: pinch, explore, solve a mystery, collect hidden objects, unlock a reward — in the browser, no download.
Ubisoft · Activision · Blizzard · EA · Respawn · Xbox · SEGA · PUBG Mobile · Formula 1 · UFC · Bundesliga · Ligue 1 · AS Monaco · NBA · World Rugby · Betclic · Disney+ · Marvel · Hulu · HBO · Cartoon Network · Sony Pictures · Lionsgate · Volkswagen · Audi · CUPRA · Burger King · Pringles · Hisense · NATO · Warby Parker · Patreon
What the brands themselves called it.
When a brand publishes one of these, it rarely publishes it once. The Assassin’s Creed film for Mirage went out on eleven official Ubisoft accounts in eleven markets — Japan, Korea, Brazil, Canada, Turkey, Spain, Italy, the Nordics, Latin America, the Middle East, France — inside a few days, each one crediting the artist by name. Call of Duty did the same across six languages. Diablo across six accounts. Apex three times in two years.
Théo Garnot, aka Ogarno, is a French illustrator and art director based in Paris. He hand-draws entire worlds, then makes them move two ways: as infinite zoom films for Formula 1, Ubisoft, Disney, Activision and 45+ brands — and as playable, explorable zoom worlds where the audience does the zooming. Thousands of hours of drawing, for the love of it first.
One continuous shot that never cuts. The camera dives from one hand-drawn world into the next — a whole story in a single take, vertical-first.
Formula 1 season recap · Adventure Time 15th anniversaryThe same worlds, turned into a game. The audience holds the camera: pinch, explore, find what’s hidden — in the browser, no download.
Betclic Freebet Day · 100,000+ visits in 12 hoursUbisoft · Activision · Blizzard · EA · Respawn · Xbox · SEGA · PUBG Mobile · Formula 1 · UFC · Bundesliga · Ligue 1 · AS Monaco · NBA · World Rugby · Betclic · Disney+ · Marvel · Hulu · HBO · Cartoon Network · Sony Pictures · Lionsgate · Volkswagen · Audi · CUPRA · Burger King · Pringles · Hisense · NATO · Warby Parker · Patreon
What the brands themselves called it.
When a brand publishes one of these, it rarely publishes it once. The Assassin’s Creed film for Mirage went out on eleven official Ubisoft accounts in eleven markets — Japan, Korea, Brazil, Canada, Turkey, Spain, Italy, the Nordics, Latin America, the Middle East, France — inside a few days, each one crediting the artist by name. Call of Duty did the same across six languages. Diablo across six accounts. Apex three times in two years.
Théo Garnot, aka Ogarno, is a French illustrator and art director based in Paris. He hand-draws entire worlds, then makes them move two ways: as infinite zoom films for Formula 1, Ubisoft, Disney, Activision and 45+ brands — and as playable, explorable zoom worlds where the audience does the zooming.
One continuous shot that never cuts: the camera dives from one hand-drawn world into the next. A season recap, a game launch, a whole history — in a single take, vertical-first for Instagram and TikTok.
The same worlds, turned into a game. The audience holds the camera: pinch, explore, solve a mystery, collect hidden objects, unlock a reward — in the browser, no download.
Ubisoft · Activision · Blizzard · EA · Respawn · Xbox · SEGA · PUBG Mobile · Formula 1 · UFC · Bundesliga · Ligue 1 · AS Monaco · NBA · World Rugby · Betclic · Disney+ · Marvel · Hulu · HBO · Cartoon Network · Sony Pictures · Lionsgate · Volkswagen · Audi · CUPRA · Burger King · Pringles · Hisense · NATO · Warby Parker · Patreon
What the brands themselves called it.
When a brand publishes one of these, it rarely publishes it once. The Assassin’s Creed film for Mirage went out on eleven official Ubisoft accounts in eleven markets — Japan, Korea, Brazil, Canada, Turkey, Spain, Italy, the Nordics, Latin America, the Middle East, France — inside a few days, each one crediting the artist by name. Call of Duty did the same across six languages. Diablo across six accounts. Apex three times in two years.
Théo Garnot, aka Ogarno, is a French illustrator and art director based in Paris. He hand-draws entire worlds, then makes them move two ways: as infinite zoom films for Formula 1, Ubisoft, Disney, Activision and 45+ brands — and as playable, explorable zoom worlds where the audience does the zooming. Thousands of hours of drawing, for the love of it first.
One continuous shot that never cuts. The camera dives from one hand-drawn world into the next — a whole story in a single take, vertical-first.
Formula 1 season recap · Adventure Time 15th anniversaryThe same worlds, turned into a game. The audience holds the camera: pinch, explore, find what’s hidden — in the browser, no download.
Betclic Freebet Day · 100,000+ visits in 12 hoursUbisoft · Activision · Blizzard · EA · Respawn · Xbox · SEGA · PUBG Mobile · Formula 1 · UFC · Bundesliga · Ligue 1 · AS Monaco · NBA · World Rugby · Betclic · Disney+ · Marvel · Hulu · HBO · Cartoon Network · Sony Pictures · Lionsgate · Volkswagen · Audi · CUPRA · Burger King · Pringles · Hisense · NATO · Warby Parker · Patreon
What the brands themselves called it.
When a brand publishes one of these, it rarely publishes it once. The Assassin’s Creed film for Mirage went out on eleven official Ubisoft accounts in eleven markets — Japan, Korea, Brazil, Canada, Turkey, Spain, Italy, the Nordics, Latin America, the Middle East, France — inside a few days, each one crediting the artist by name. Call of Duty did the same across six languages. Diablo across six accounts. Apex three times in two years.